Concept
Your commitment
- 25 attendance days, at least 8 of them in St. Gallen, Switzerland
- Combination of study modules and seminar modules
- 4 seminar modules, in CH, D, A. On request, individual seminars can also be completed as online live events
- A project paper on a relevant marketing topic, 20 - 30 pages
- Certification module in St. Gallen
- Presentation of the project work
- Compressed knowledge plus directly applicable tools
- Use of the impulses for a personal master plan: What to implement and how?
Your benefit
- with this program we make you a strategy expert and strategy consultant.
- you will learn how to plan a strategy project in detail and implement it using St. Gallen tools.
- with the acquisition of the SGBS Certified Strategy Expert St. Gallen you document comprehensive knowledge in strategic management.
Upgrade
Later upgrade to Executive MBA, see sgbs.com/upgrade
Modules, procedure
Career goal and skills development
What skills do you want to develop or build up with regard to your career goal?
St. Gallen Strategy Concept
The importance of strategic management as part of holistic corporate management. Start module in St. Gallen, 4 days.
Management Seminars
1. Strategic management, 4 days
2. Securing the future, 4 days
3. Transformation & Change, 4 days
4. High-performance organization, 4 days
5. Executive Finance, 4 days
Project work
Elaboration of a 20- to 30-page paper on a relevant topic in your industry.
Experience wholeness
Certification module, active implementation of what has been learned, 4 days in St. Gallen
Colloquium, Defensio: 1 day
At the colloquium, you defend your work against critical scrutiny. Online.
Implementation and awarding
Closing event with award of the SGBS Certified Strategy Expert St. Gallen.
Participants
Managers who want to plan and implement strategy projects. Managers who want to develop strategy competence within the company itself. Managers responsible for strategy development.
Admission
Line managers with a strategic range of tasks are admitted, as well as those responsible for strategy development from staff and service units and consultants from management consultancies.
Topics
Individual skills analysis
Managing a strategy project: What skills do you need for this?
Strategic Management
The process of strategic management. Analysis, need for action, options, strategy design, implementation. sgbs.com/e31
Business Development
Building the future business today. Technology, digitalization and as drivers for effective strategies. www.sgbs.com/e57
Executive Finance
New strategies often have a major impact on finances. www.sgbs.ch/e51
Transformation & Change
Fit for change: How strategic transformation succeeds. sgbs.com/e73
High-performance organization
Structure, processes and change: operational excellence despite a new strategy. sgbs.com/e32
Master plan, award of certificate
The final module is the certification module 'Experience Holism' at our premises in St. Gallen, with the award of the SGBS Certified Strategy Expert St. Gallen certificate.